Catalog architecture
Departments, categories, collections, products, and variants support broad inventory discovery.
DE LEGENDS / Case study
A broad marketplace held together by one coherent commerce system.
A multi-category e-commerce marketplace connecting product discovery, checkout, customer accounts, and commerce operations.
Project record
Operithm designed and engineered the product end-to-end, connecting the visible customer experience to the protected workflows that operate behind it.
ProductDE LEGENDS
IndustryRetail and e-commerce
Product typeMulti-category online marketplace
StatusLive
UsersShoppers · Merchandising teams · Order operators · Marketplace administrators
Product surfacesStorefront · Customer account · Order operations · Marketplace administration
The operating challenge
Making complex operations feel straightforward.
A marketplace crossing electronics, fashion, home, beauty, sport, and grocery needs more than a large catalog. Navigation, product structure, promotions, account behavior, and order operations had to remain coherent across very different buying journeys.
01
Large category trees can make product discovery slow and inconsistent.
02
Merchandising, pricing, inventory, and order state need a shared source of truth.
03
Customers expect the same clarity from discovery through support and returns.
What Operithm built
Public journeys, authenticated workspaces, operational controls, and the underlying data model were delivered as one connected product.
Shopping journey
Search, comparison, wishlists, cart, checkout, and account flows form one customer path.
Merchandising
Promotions, featured edits, new arrivals, and category campaigns can be managed as storefront content.
Order operations
Customer orders, status, tracking, returns context, and support remain connected behind the storefront.
Product and workflow designUX and interface systemFrontend and backend engineeringDatabase and permission designTesting and production deployment
Core workflow
- 01
Discover
Browse departments, collections, search results, or guided recommendations.
- 02
Evaluate
Inspect product information, availability, variants, and comparisons.
- 03
Purchase
Move selected products through cart, checkout, and payment state.
- 04
Fulfil
Track the order through customer communication and operational handling.
Inside the product
Each workspace has a clear role in the product, connecting day-to-day tasks with the wider operating workflow.
Product space / 01
Marketplace storefront
A merchandising-led entry into departments, deals, and product collections.
Product space / 02
Product journey
Detailed product information connects selection, comparison, and purchase actions.
Product space / 03
Commerce operations
The protected workspace behind catalog, orders, inventory, and customer state.
Engineering record
Departments, products, variants, pricing, inventory, carts, orders, and customer records.
Category navigation, collections, search, filtering, comparison, and wishlists.
Checkout and order state are separated from public merchandising concerns.
Protected administration supports the catalog and post-purchase lifecycle.
Delivered capability
Operithm delivered the customer storefront and the operational commerce foundation required to run the marketplace as one product.
Open DE LEGENDSBuild the full product
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